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New Zealand. Hong Kong. Muslim tourism. Camper van trips. Tourism taxes. What are this week’s Top 5 Talking Points in the fast-evolving world of High-Yield Tourism?

#1

“If tourism taxes are reinvested into initiatives that support high-yield tourism, they can effectively contribute to a more resilient and prosperous visitor economy.”

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Is there, or should there be, a connection between tourism taxes and a high-yield tourism strategy?

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Gerrit Kruger investigates in our new article. Read here: https://www.highyieldtourism.com/from-volume-to-value/

#2

“The future of tourism across Asia Pacific is in flux. A shift is occurring towards value-driven, high-yield strategies. Meantime, mass tourism is holding up, especially for short-stay travellers.”

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What’s the outlook for added-value tourism between Australia, China, India and South East Asia?

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Check out our new article: https://www.highyieldtourism.com/the-tourism-outlook-between-australia-south-east-asia-china-and-india/

#3

“Overnight exhibition visitors spent an average of nearly HKD7,800, significantly more than general visitors, with about half coming from international markets, highlighting the value of MICE tourism in attracting high-yield visitors.”

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The Hong Kong Tourism Board announces 56 major MICE events as it targets high-yield tourism benefits. Read here: https://www.thestandard.com.hk/breaking-news/section/4/229730/Tourism-Board-secures-56-major-MICE-events-this-year-with-170,000-visitors-expected

#4

“Our goal for this trip was to have as many adventures as possible. From being in nature to meeting new people, trying unfamiliar foods and replicating the simple holidays we loved from our summer camping trips at home in Australia.”

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The high-yield tourism benefits of camper van travel are often overlooked. Check out this interesting article in the New Zealand Herald: https://www.nzherald.co.nz/travel/how-to-have-the-best-nz-family-holiday-in-a-campervan/PG5BB6LM3JHDHF6KMEWUHBSEZ4/

#5

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Advance notice… Gary Bowerman will moderate a panel, entitled Unlocking High-Yield Opportunities: The Muslim Traveller as a Premium Market Segment, at the 2025 Halal in Travel Global Summit in Singapore from June 10-12.

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More here: https://events.crescentrating.com/HalalInTravelGlobalSummit2025

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Find out how our High-Yield Tourism solutions can drive competitive advantage, develop resiliency – and build a bridge between luxury and mass tourism

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Unlock the full potential of your visitor economy!

www.highyieldtourism.com